13 Apr 2021 5 min read Making RCS a Reality: Lessons from a Proof of Concept Virginie Debris shares our experience in launching a Rich Communication Services (RCS) Proof of Concept (PoC) in Ukraine.
13 Apr 2021 5 min read Where Do We Go from Here? — Telco Trends 2021 GMS looks at some of the trends emerging in the telecoms market in 2021. We consider IoT and the role of 5G, revenue diversification, digitalisation and more.
12 Apr 2021 5 min read When the Time Is Ripe: How to Schedule Your Mobile Marketing Campaign Delivering your message to consumers when they need it the most is what defines a mobile marketing campaign's success. Read about the best industry-specific practices and general...
9 Apr 2021 3 min read What’s Next? Business Messaging after the Pandemic Will the world be the same after the pandemic? Probably not. The same can be said for the world of business messaging. But what can we expect in the future? See what the MEF experts...
30 Mar 2021 4 min read How to Tackle Shopping Cart Abandonment Know the benefits of all communication channels for dealing with the abandoned carts as there is no need to dwell on just one. You can combine different solutions and add fallback...
30 Mar 2021 3 min read Monthly News Roundup: March 2021 As the world makes first baby steps towards the recovery from the pandemic's impact, it is easy to lose track of the latest developments in telecom, messaging, and mobile marketing,...