3 Jan 2022 5 min read CPaaS Market Trends to Watch out for in 2022 GMS explores the key trends that will be shaping the CPaaS market within next five years.
23 Dec 2021 6 min read Boosting Customer Retention through Multichannel Marketing In this article, we take a look at the industry-specific techniques and instruments to discover how multichannel marketing can help with customer retention.
19 Oct 2021 6 min read How to Ace Your Seasonal Marketing Campaign GMS takes a look at specific messaging techniques and tools to boost your seasonal marketing campaign. Also, download our free Seasonal Messaging Template Guide for November &...
31 Aug 2021 4 min read How CPaaS Can Help MNOs Move Up the Value Chain Messaging apps have been negatively affecting the operator SMS business for quite a while now. GMS explains how our Business Communications Platform can help operators regain the...
26 Aug 2021 6 min read Banking: A Multi Prong Approach to Customer Engagement Learn how banks can greatly benefit from a comprehensive set of messaging and security solutions by GMS.
14 Jul 2021 5 min read How Can CPaaS Drive Customer Engagement CPaaS is beneficial for marketers for driving customer engagement. We’ve got five examples of how you can use CPaaS to drive engagement for your business.