7 Jun 2023 7 min read Customer Communication Personalisation in Finance: Best Practices to Build Trust 70% of consumers across all demographic groups and income levels rated personalisation as highly important.
31 May 2023 7 min read Online Shopping Journey Optimisation with Tailored Communications: Top Tips for CMOs Traditional channel journeys need to be adapted to provide consumers with stronger signposting and decision support to optimise sales conversions.
23 May 2023 1 min read eBook – AI Chatbot to Live Agent Transfer: 5 Great Workflows you can Create Learn how to devise chatbot-to-live-agent transfer workflows for a great AI-human hybrid customer experience (CX)! This ebook looks at the top 5 scenarios when a conversation between...
5 May 2023 7 min read 9 Ways to Optimise SMS and Push Notifications for a Great Customer Experience We’ve highlighted 9 of our hottest tips for crafting a great SMS or push notification, so check them out before you write yours!
14 Feb 2023 6 min read 3 Surprising Consumer Preferences to Help Stores Beat the Economy 60% of consumers are expecting brands to help them navigate the socioeconomic challenges. This is an opportunity to identify current consumer preferences.
10 Oct 2022 5 min read Achieving Frictionless E-commerce CX with Mobile Marketing and CPaaS Mobile marketing strategy is key to overcoming eCommerce customer pain points and CPaaS can enable a frictionless CX. How? Find out here.
3 Oct 2022 5 min read How Can Banking AI Chatbots Improve CX and Customer Retention? Here you can look at the business case for banking AI chatbots, their main features, capabilities, use cases, and benefits to banks and customers.